Former Lumber Kings Head Coach Brandon Richardson remains in the news with yet another viral Facebook post taking aim at his dismissal and team owner Alex Armstrong. In the latest heartfelt rant, Richardson talks of leaving his home in the US and coming to Pembroke where he says his dream of coaching the Lumber Kings became real. He speaks also of former Lumber Kings and Toronto Maple Leafs coach Sheldon Keefe for whom he still has great respect
The following is the latest full Facebook post by Brandon Richardson uploaded today at noon on Tuesday, December 9th:
UPDATE: PEMBROKE LUMBERKINGS / HOCKEYTOWN CANADA 
First, to everyone who has commented or reached out — THANK YOU 
. It’s incredible to see how many people have been affected by the Armstrongs over the years.
. It’s incredible to see how many people have been affected by the Armstrongs over the years.
Serious failures at the expense of the players have occurred. I have hundreds of texts, emails, and calls documenting this. At this time, I hope to focus all my energy on standing up for the players and families.
We the people are very strong when we get together to make a stand — and we will.
MY EXPERIENCE WITH SHELDON KEEFEDuring my time as a player for the Pembroke Lumberkings (2006/2007 & 2007/2008), I had the opportunity to play under Sheldon Keefe, young and recently retired from the NHL.
He could be vocal and demanding, but he was always fair and never abused or mistreated us.
He challenged us at a high pace, holding us to extremely high standards.
While I sometimes resented the intensity, I never once felt unsafe or disrespected.
Looking back, I can genuinely appreciate the effort Sheldon put into developing a group of 25 young players. He showed up every day, worked harder than anyone I’ve seen in this sport, and serves as a powerful example of perseverance, hard work, and integrity.
MY POSITION AS EX-HEAD COACHAs ex-head coach of the Lumberkings, the situation I am addressing was extremely difficult to navigate. After three months trying to handle things internally, I am now speaking out publicly to force meaningful action.
Hockey Canada acted immediately to save face, but as ex-head coach, I know the full scope of what went on daily. The CCHL has not adequately addressed these issues — the focus should be on player safety, not image or money.
IF YOU WANT TO SHAREComment if you have an experience to share.
Message me if you want it kept private — we can link up and chat.
Every day, I will post evidence showing my allegations can and will 100% be backed up with proof if needed.
PEMBROKE / RENFREW COUNTY COMMUNITYAs I said in my last post, my wife once asked what people in Pembroke are like — now I know: people of Pembroke / Renfrew County are people of INTEGRITY with a touch of Southern charm.
Southern charm (as we in the U.S. describe it) = warmth, politeness, generosity — a real kindness that makes people feel valued.
OTHER ISSUESUnpaid wages
No termination letter
Lack of reimbursement for items required under my contract and LMIA 2-year work visa
I will continue to hold those responsible accountable. Integrity above all else.I will continue to hold those responsible accountable. Integrity above all else.
TIME TO TAKE BACK POWEROttawa Valley, Pembroke, parents of hockey players, players themselves — now is the time to take power back from those who have abused it. Put it in the hands of players, coaches, volunteers, and everyone involved in this game we love.
Loyal people and loyal communities are not to be underestimated. Together, we will fight.(Richard Evans)